The LGBTQ+ community is more likely to be looking for love on dating apps than any other group. Dating apps help eliminate the guessing game that the community can face when entering the dating scene by including labels for sexuality or creating a space specifically for gay or lesbian individuals.
For the same reasons, dating apps make it easier for healthcare professions to reach LGBTQ+ audiences.
Not only that, but within the context of dating apps, these individuals are more receptive to ways to improve their physical and mental health, and are proven to be more likely to respond to testing and sexual health messaging.
We are COMMANDO.
We help healthcare providers service the LGBTQ+ community by providing unparalleled insight when developing marketing campaigns that resonate and are stigma free.
The idea of advertising on mobile apps, even dating apps specifically, might seem overwhelming, and on your own – while trying to serve your new and existing patients – it absolutely is. Just trying to get in contact with someone at each app can be a challenge, and limited budgets often don’t qualify to advertise on these platforms on their own.
With the help of COMMANDO, however, you can manage all your digital marketing efforts with one point of contact. We have years of experience working in this space, and the mistakes we’ve already made can save you time and money – and we will monitor and optimize for the success of every effort.
Take a look at how we helped LINN COUNTY PUBLIC HEALTH.
RESULTS + BENEFITS
COMMANDO HELPED LINN COUNTY
PUBLIC HEALTH ACHIEVE THE FOLLOWING:
EFFORTLESS MARKETING
“The COMMANDO team took all the pressure off us,” said Heather. “We told them our objectives, and they handled nearly everything. They did much more than I could have imagined.”
MORE THAN 13,000
STI SURVEY RESPONSES
“We’ve had more than thirteen thousand individuals take our survey,” said Heather. “That number is as large as it is, thanks to COMMANDO.”
INCREASED KIT DELIVERY
“Before working with COMMANDO, we had not distributed any home test kits,” said Heather. “After just one month with Commando, we sent out sixty-eight kits.”
You can learn more about the impact of advertising on dating apps had on them in this
recent article by US News.
For more information on how dating apps can help anyone looking to reach LGBTQ+ audiences, CHECK OUT THE GUIDE.